Lana Victoria

WorkAbout

COORLS - Visual Identity for a kinky and curly haircare subscription box.





*Yellow flower image sourced from unsplash
TOOLS
Adobe Illustrator, Adobe Photoshop, 
Adobe Indesign  DURATION
2 Months

ABSTRACTIn this project you will see the proposed logo and website design for the haircare brand. With this design I wanted to tap into a era where Kinky haircare was more at a height and bring that to a general cultural lense rather than strictly gender based.

- target audience: young adult african women, women or anyone with curly/kinky hair textures. The idea is for customers to use the website to purchase their own kinky hair kit and a booklet goes with it detailing all the things they should know about taking care of their kinky coily locks.

PROCESS



USE CASES





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